Privacy Policy

Effective Date: 22 April, 2025

At Rivaah Fashion (“Company”, “we”, “us”, or “our”), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://www.rivaahfashion.com (the “Site”).

1. Information We Collect

a. Personal Information You Provide

When you make a purchase or attempt to make a purchase through the Site, we collect the following personal information:

• Full Name
• Billing Address
• Shipping Address
• Email Address
• Phone Number
• Payment Information (including credit/debit card numbers and related billing details)

b. Automatically Collected Information

When you visit the Site, we automatically collect information about your device and interaction with the Site. This includes:

• IP Address
• Browser Type
• Time Zone
• Pages Viewed
• Referring Website or Search Term
• Date and Time of Access
• Cookies and Web Beacons

We refer to this as “Device Information.”

2. How We Use Your Information

We use your information for purposes such as:

• Fulfilling orders and providing products/services
• Processing payments
• Communicating with you regarding orders or support inquiries
• Personalizing your shopping experience
• Sending promotional emails and marketing communications (with your consent)
• Detecting and preventing fraud or unauthorized activities
• Analyzing website usage to improve performance and user experience

3. Sharing Your Information

We may share your Personal Information with trusted third-party service providers to help us operate our business and the Site, such as:

• Shopify (our e-commerce platform) – Shopify Privacy Policy
• Payment gateways (e.g., Stripe, PayPal)
• Shipping partners (e.g., DHL, USPS, FedEx)
• Analytics providers (e.g., Google Analytics – Google Privacy Policy)
• Marketing platforms (e.g., Facebook Ads, Google Ads)

We may also disclose your information when required to comply with laws or legal requests or to protect our legal rights.

4. Behavioral Advertising and Analytics

We use third-party advertising services to serve targeted ads based on your activity on our Site and other websites. This may include cookies and tracking pixels.

You can opt-out of targeted advertising through the following links:

• Google Ads: https://www.google.com/settings/ads/anonymous
• Facebook: https://www.facebook.com/settings/?tab=ads
• Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
• Or via the Digital Advertising Alliance Opt-Out Tool: http://optout.aboutads.info/

5. Your Rights

For European Residents (GDPR)

If you are located in the European Economic Area (EEA), you have the right to:

• Access the personal data we hold about you
• Request corrections or updates
• Request deletion of your personal information
• Object to processing or request restriction
• Withdraw consent at any time
• Request data portability

To exercise your rights, contact us at rivaahfashionshop@gmail.com.

Please note that your information may be transferred outside of Europe, including to Canada and the United States, to provide services and support.

For California Residents (CCPA)

If you are a California resident, you have the right to:

• Know what personal data we collect and how we use it
• Request access to your personal data
• Request deletion of your personal data
• Opt-out of the sale of personal data (we do not sell your data)

To submit a request, contact us at rivaahfashionshop@gmail.com with the subject line "CCPA Request".

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, including legal or accounting requirements. If you would like your information deleted, you may request this at any time.

7. Security

We take reasonable precautions and follow industry best practices to protect your personal information from loss, misuse, unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure.

8. Cookies

Cookies are used to improve your experience on the Site and for analytics and marketing purposes. You can disable cookies through your browser settings, but some features of the Site may not function properly.

To learn more about cookies, visit www.allaboutcookies.org.

9. Do Not Track Signals

Our Site does not respond to Do Not Track (DNT) signals from web browsers.

10. Minors

Our Site is not intended for use by individuals under the age of 18. We do not knowingly collect data from children. If you are a parent or guardian and believe your child has provided personal information, please contact us.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or other operational reasons. Changes will be posted on this page with the revised effective date.

12. Contact Us

If you have questions about this Privacy Policy, or if you would like to make a request, please contact us:

📧 Email: rivaahfashionshop@gmail.com
🌐 Website: https://www.rivaahfashion.com